Most of the clones, maggots and content-thieves (TheDecider, Inquisitr, DailyBeast, Huffington) don't reveal their profits or losses. They just want that big buyout from Google. They tell their interns and their writers, "Oh, you'll get paid eventually," and "enjoy getting a valuable credit while working freeeeee."
It turns out GAWKER's CEO makes a half million a year and his company is moving to lush office space costing $3 million a year. All this from doing things like running Hulk Hogan's stolen porn video and selling banner ads? Hmm.
Meanwhile, what of businesses that were mainly driven by newsstand sales? We've seen Rolling Stone shrivel into a tissue-paper magazine while pumping up its Internet presence.
At Entertainment Weekly, they're still hoping to salvage those all-important sales to dentist's offices. They're actually putting more money into better paper stock.
This is to attract the fags that run fashion companies and place full-page ads for stinky perfume and overpriced shoes.
So you see, there's no fixed solution to dwindling sales of real magazines. You can put more attention into the Internet version OR throw more money into a better quality real product.
All I know is that a lot of real mags I used to write for went under, or lowered their rates (while the frazzled editors had to write more copy themselves, and become neurotic gorgons second-guessing everything coming in). A lot of Internet publications don't pay at all, and just steal and re-write content and swipe photos and run them as "news" (as in, "Oh, here's Viley Virus nude again, and it's fair use for US to reprint them).
Wherever you go, it's 90% certain you'll encounter nothing but Milennials, or a pandering to them, which means that if you don't add DUDE to every other sentence, Dude, you're not hip. And if you aren't, ya know, writing like stupid high school girls talk, 2B thisclose to the truth, you won't get thru da door.
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